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category: print > books

author: Julius Wiedemann

publisher: Taschen

genre: Design

format: flexicover

dimensions: 19.6 x 24.9 cm (7.7 x 9.8 in.)

pages: 640

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isbn: 9783822840276

item description

This mega-roundup of the worlds best contemporary advertisements highlights the work of agencies in over 40 countries. Organized by subjects, such as socio-political, food and beverage, cars, technology, and media, the ads are dated and annotated with information on the design agencies, clients, and products. Also included are essays written by top creative directors including members and presidents of the jury in advertising Festivals such as the Cannes Advertising Festival and Clio Awards. This guide is a must-have for managers, advertising students and professionals, graphic designers, and anyone whos interested in the different ways products are advertised around the world.